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November 21, 2017 There seems to be an error with the form. Please try again later! Before you learn more about marketing in the many links later on below topic, you should first understand what marketing is, because the topic is so often misunderstood. Marketing is the wide range of activities involved in making sure that you're continuing to meet the needs of your customers and are getting appropriate value in return.
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While marketers still struggle to find ways to define and measure customer behaviour across devices, mobile is allowing them to connect the dots in the offline world. Combining factors such as location and point of purchase data is allowing them to understand the final mile and deliver more accurately targeted, relevant messaging. However, just because they can does not always mean that they should.
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By David Oragui / 3 August 2018 When the Bloozy unit detects a Bluetooth enabled device in range, the details of the device such as the unique ID (MAC Address), user name of the device is logged into the database along with the date and time of the discovery.
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This app is easy to use. It keeps me organized and on schedule! That’s huge for me. One thing it should absolutely make you question, though, is how much you’re spending on mobile advertising. According to the same report from Smart Insights, while mobile users spend 24% of their time consuming media on their phone, mobile only accounts for 8% of advertising spending.
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